如何拍抖音?
抖音是一款可以拍摄短视频的音乐创意短视频社交软件,也是目前最火的短视频APP,当我们看到那些视频的时候,内心一定有想要创作的想法。
前期筹备
拍摄抖音需要先确定我们的拍摄主题,然后再根据主题来进行脚本创作。一般拍摄主题是根据我们的账号定位来确定的,这两者是息息相关的。
账号定位
如果我们仔细观察就会发现抖音上面的大号都有各自的特色,但内容上却都是统一的。比如抖音账号“虎哥说车”,他的定位就是说车的,所以他发布的内容全部是跟汽车有关系的;比如账号“惠子”,她就是靠颜值吸引粉丝的,所以她发布的就是自己的美颜视频;比如账号“郭聪明”就是唱歌的,那么他发布的都是自己的歌曲。
所以我们才说,拍视频之前需要先明确视频的主题是什么,主题往往是跟账号定位有一定关联的。
短视频的主题要十分具体,才能开始接下来的拍摄工作。具体我们可以从两个方面来考虑。
1、选题是否符合作者的个人领域;
针对创作者本人擅长方向,我们定位的时候就选择适合自己的领域,比如我们擅长做美食,那么抖音视频号定位就可以是专做美食的,我们拍摄的视频内容也要选择同领域。
2、主题的内容选择。
确定主题建议从个人擅长内容以及当下的热点来进行考虑。
拍摄脚本
拍摄抖音视频之前,我们需要先设计好拍摄的脚本,把拍摄的流程先构思好,还有拍摄用到的台词、文案都提前准备好,这样才可以拍出高质量作品。
我们寻找灵感的时候可以通过豆瓣点评、知乎等渠道寻找,最好把每个人物的性格和关系搞清楚,考虑好每个场景、细节和表情,也可以参考借鉴优秀的视频作品来编写脚本。
短视频脚本是故事的发展大纲,是指拍摄视频所依靠的大纲底本。
一个最基本的短视频分镜头脚本主要包含了:摄法、景别、内容、台词等内容,那么我们在撰写短视频脚本时,也可以根据自己制作短视频的需求,酌情添加或者删减,根据脚本模板,填充内容。
短视频脚本创作的6大要素一般包含以下内容:短视频主题、镜头景别、画面内容、台词、时长、运镜。
1、短视频核心内容
抖音短视频脚本撰写的第一步就是根据拍摄主题确定核心内容。
无论你想做一个感人的故事,还是记录生活的一天,都要在脚本中明确,后期的剧情的展开需要围绕核心内容。
2、台词
台词对于抖音短视频而言,是画龙点睛的作用。建议大家在60s的短视频中,尽量不要让文字超过180个字,不然听起来会特别的累。
3、镜头景别
这就是拍摄的时候,选择用远景、全景、中景、近景、特写中的哪一种。
以拍摄人物为例的话:
远景:把整个人和环境拍摄在画面中,常用来表现事件发生的时间、环境等场景。例如:办公室人物。
全景:较远景偏近一点,常用来表现人物的全身动作,或者是人物之间的关系。例如:舞蹈短视频。
中景:拍摄人物膝盖至头顶画面,重点在于显示人物的形体动作。
近景:指拍摄人物胸部以上至头部的部位,常用来表现表情、神态等细微动作。例如:毛光光柜姐形象。
特写:对人物的眼睛、鼻子、嘴、手指等细节进行拍摄,适合用来表现需要突出的细节。例如:美妆产品手部展示。
根据不同的主题要求,抖音短视频脚本中所使用的景别是有所区别的,这方面的内容需要大家有更多的学习经验积累。建议大家上网下载一些教程进行学习。
4、画面内容
内容就是把你想要表达的东西通过各种场景方式进行呈现,即拆分剧本,把内容拆分在每一个镜头里面。
5、拍摄时长
抖音短视频脚本中的时长指的是单个镜头的时长。建议大家提前标注清楚,方便后期剪辑的时候,更快找到重点,提高工作效率。
6、运镜
运镜指的就是镜头的运动方式。
"推"
"推"是最常见的一种运镜技巧。在拍摄的时候,镜头缓慢向前移动,不断地推进,靠近拍摄主体,拍摄主体在画面中的比例逐渐变大。这种运镜技巧能够起到聚焦、突出拍摄主体的作用。比如要拍摄一个人物,镜头向前推进的过程中,人物在画面中的比例逐渐变大,让人物更中突出。
即使是拍摄没有主体的场号,“推”的运镜方式也会让视频更有代入感。
“拉”
“拉”与“推”的运镜方式刚好相反。在拍的过程中,镜头逐渐向后拉远,让镜头远离拍摄主体,成片的视觉效果也与“推”相反。“拉”的运镜技巧能够起到交代环境、突出现场的作用,让看视频的人了解拍摄主体所在的环境特点,增加画面的氛围。
“转”
“转”的运镜技巧,能给视频增加一种独特的视觉效果。其拍摄方法也很简单,常见有两种操作方式。
第一种是站在原地拍摄,在拍摄过程中旋转镜头,旋转角度没有特定的要求,但是在拍摄素材的时候尽量拍摄360度,以方便后期剪辑的时候截取素材。此时如果选择的角度不够。后期就无法增加素材。
第二种是围绕着拍摄主体进行旋转拍摄,这种方式能全方位地展现拍摄主体。旋转拍摄的时候,因为是动态拍摄,所以要控制好移动的速度。
“移”
“移”可以理解为平行移动,移动的方向可以是横向,也可以是纵向,或者倾斜一定的角度。但是移动的轨迹要以直线为主,不要无规则地移动。
单个镜头拍完就停止,然后再拍摄下一个镜头,单个镜头里尽量不要使用多种运镜技巧,因为会造成混乱的视觉效果。
比如拍摄辽阔的自然风光,可以采用横向的水平移动;拍摄高大的主体如建筑、山峰等,可以采用纵向移动;拍摄小场景也可以使用这一运镜技巧。它适用的场景很多,但是一定要注意保证手机是直线移动而不是原地不动的。
“穿”
“穿”可以理解为穿越、穿过的意思,当拍摄的时候,需要在手机和拍摄主体之间寻找一个前景,因为要穿越的就是这个前景。
“穿”的运镜技巧可以让视频画面增加层次感和空间感,因为有了前景的衬托,有了远近的对比,才能让画面有身临其境的代入感。但是前景不能喧宾夺主,它只是起到衬托的作用,比如栏杆的缝隙、门窗、树叶的缝隙等都可以作为前景来使用。拍摄的时候结合“推”和“拉”的运镜技巧,穿过前景,然后聚焦在拍摄主体上。
“跟”
“跟”的运镜技巧可以理解为跟随,拍摄移动的主体时,镜头一直跟随拍摄主体移动。比如在后边跟随拍摄一个向前走动的人,或者在前面拍摄向镜头走过来的人。镜头和主体同步运动,可以保证拍摄主体在画面中的比例是不变的,跟随拍摄也能让画面增加代入感。
“摇”
“摇”的拍摄方法和效果与“移”类似,但是拍摄的时候,摇镜头是指原地不动地旋转手机或者相机,镜头是弧形移动的。比如站在原地拿好手机,镜头从左向右拍摄,手机移动的路径是一个弧形,也可以向上拍摄,记住关键点就是原地不动。“摇”会逐一展示镜头前的场景,让画面更有代入感。
脚本怎么写
写脚本之前需要先了解脚本的结构,这样写出来会比较符合拍摄,下面我们先来介绍下脚本的结构。
脚本的结构
脚本的整体结构分为:开头吸引观众目光、中间进入主题内容、最后深化主题内容三部分。
1、再好的脚本,也需要遵循一定的主题和定位,来明确写作的方向;以30秒为例,当一条视频被人点击之后,如果在开头的5秒种内无法吸引兴趣,这条视频可能就直接被人划过去转向下一条;
所以在脚本的一开头,我们要把吸引观众的内容先呈现出来,这样才能吸引观众看下去。
2、接下来的10秒钟,需要进入主题,包装亮点,继续吸引受众观看;
3、最后的15秒,需要将主题深化,带来一些有意思的见解,并与受众互动、引导点赞、转发和关注等行为。
脚本写作的基本步骤:
1、先介绍故事梗概。
2、写出分集发展大纲。
3、剧情细化到每个场景,人物对话(动作、表情、心理活动、人物之间的关系等提示)。
脚本(偏重于镜头的剧本)的写作格式如下:
第一场 地点 日或夜 内或外
A:(台词)
B:(台词)
创作常用方法
1、嵌套法
嵌套法的目的,是用来解决视频可能出现的3个问题:
1)信息量单薄;
2)用户缺乏吐槽点;
3)视频缺乏耐看性;
那么如何实现嵌套呢?
1)制作一个故事脚本;
2)制作第二个故事脚本;
3)通过一个嵌入点,把第二个故事脚本嵌入第一个脚本;
4)如此循环往复,直至无穷;
2、代入法
先给主题构建一个“代入法”的场景,可以让团队在这个“画框”内,不断带入各种各种元素,实现轻松创意复制。比如主题是“卖车”,大家可以想象,卖车有哪些环节好玩、有趣、有冲突:
1)发传单可以有冲突——花式发传单;
2)顾客电话邀约有冲突——顾客的花式拒绝,顾客的花式勾搭;
3)到店接待有冲突——新来的小姐姐这样接待客人;
3、四维还原法
1)内容还原把热门视频用文字描述一遍,因为在展开过程中,无数细节会被记录并展开出来,信息量得到完整呈现。
2)评论还原看看抖友们,看了这个视频是什么反应。
3)身份还原通过对受众、点赞回复用户的身份反查,找到他们是谁,他们关心什么,他们为什么关心这个爆款视频。
4)策略逻辑还原。这个视频是给谁看的?主流用户是谁?发什么给他们看?
4、模仿法
1)随机模仿看见什么视频火,自己照样子拍一个,比如最近两天比较火的大头、踢瓶盖。
2)系统模仿找到对标的账号、IP,抖音内外都可,分析其经典桥段、套路,不等它在抖音火,就模仿拍摄一个。
如果看了上面的介绍还是不知道脚本怎么写,那么可以看看专门介绍写脚本的课程,这样更加清楚、直接。
脚本分镜头创作方法:
短视频脚本创作:
脚本写作技巧
脚本不同于其他写作形式,重点在于如何把平面语言转化为镜头语言,镜头语言不止是看得见的文字,还包括看不见的内容。脚本的写作业需要遵循一定的逻辑和步骤:
1、从无到有的过程中,需要选择一个主题,根据主题来梳理脚本大纲、框架结构
2、脚本需要有贯穿全篇的主线,并且需要有必要的内容来支撑主线的发展
3、场景的包装,人物角色的设定,场景和人物的协调表现
4、视频通常会受到时间长度的限制,需要在有限的时间内,安排上精炼、合适、精准的内容,并需要主要前后的逻辑关系
5、点明主题,深化主题内涵,引起精神共鸣或设置悬念为观众带来思考
矛盾是支撑情节发展的核心要素,视频内容的丰富离不开矛盾的设置。
1、结合场景、人物、情节等因素,设置好冲突和转折,“意料之外情理之中”,可以是人物的冲突、语言的冲突、场景的冲突、肢体的冲突、表情的冲突等等;需要结合联想、谐音、一词多意、双关、旧词新解、反转等手法
2、需要掌握一定的常用题材、场景、拍摄手法
3、来源于生活,反映生活,服务生活
脚本课程推荐
抖音短视频脚本简单几步,小白也能快速上手:
短视频制作脚本撰写:
分析同行内容
我们在拍摄短视频之前可以先分析下同行拍摄的内容,学习学习经验,这样会有利于自己拍摄出好的作品。
首先我们要分析他为什么火?
我们可以将点赞量大于10W的视频都收集起来,作为重点分析的对象,带着以下四个问题去分析:
①该视频的视频形式我能做出来吗?
②该视频内容我能否做出来?
③这类账号如何变现?我是否有资源?
④我能否长时间做这类视频?
给大家一个好用的表格,用来分析数据很方便,把标题、点赞量、评论量、转发量、视频链接作为表头,如下所示。
前期拍摄视频的时候,我们如果不知道怎么制作内容,那么就可以借鉴我们的分析成果,模仿这些优质的视频,后期再开始创新。
注册账号并编辑好资料后,就可以上传视频了。
对于新手来说,想要短时间内上热门,最好的方法就是模仿,我要模仿那些点赞量高的视频。
这里有两点给大家说:
①平台的风气就是模仿,大家可以发现,只要有一个梗上了热门,就会出现大量的模仿者,而他们模仿的视频,还依旧能上热门。
②热门视频是经过用户的检测的,模仿的作品,大概率会上热门,能快速试错。
视频拍摄
拍抖音的步骤
1、打开手机软件商店,点击下载,然后下载抖音APP,安装抖音APP。
2、打开抖音App,之后点击抖音下方的加号键;
3、然后点击屏幕左下方的特效或道具,接着选择想要的特效或道具;
4、点击上方选择音乐,可以添加背景音乐;
5、然后点击屏幕中的拍摄按钮,开始拍摄视频;
6、在拍摄完成之后,接着点击下一步;
7、最后再点击发布就可以了,这样就能发布自己拍摄的抖音小视频了。
拍摄方式
远程控制暂停
拍摄视频的时候,如果手机隔得比较远,可以使用拍摄里面的“倒计时”功能。例如我们只要拍摄10s就暂停,可以将暂停拉杆拖到10s的位置处即可。然后点击“开始拍摄”拍摄,当拍摄到第10s的时候就会自动暂停。这样拍摄的时候,自己可以在手机随着自己的需求来拍摄不同的风格。
具体的拍摄技巧可以观看以下课程,课程里会有详细的介绍。
远程控制暂停:
调整播放速度
拍摄视频的时候可以调节播放速度,快慢速度调整就是调整音乐和视频的匹配。如果选择“快”或者“极快”,拍摄的时候音乐就会放慢,相应的视频成品中的画面就会加快;反之,如果选择“慢”或者“极慢”,拍摄时的音乐就会加快,成品中的画面就会放慢。
具体的拍摄技巧可以观看以下课程,课程里会有详细的介绍。
调节播放速度:
拍摄分段视频
抖音可以拍摄分段视频,拍摄一段视频后点击暂停,然后再拍摄另外一段视频,最后把这两段视频拼接起来成为一个完整的视频,这就是分段视频。
例如很多达人拍摄的“变装视频”用的就是分段视频拍摄手法。但是拍摄分段视频的时候,拍摄内容不要牛头不对马嘴,前面一个视频拍摄的是一个内容,后面的视频拍的又是另一个内容,这样会让用户看起来觉得很乱,不知道你要表达什么内容。
操作方法:
1、进入抖音App后,打开发布视频功能。
2、打开录制长视频
进入发布视频功能后,打开长视频功能。
3、进行分段拍摄
进入录制视频页面后,开始录制视频,录制完成一段视频后点击暂停录制按钮,停止录制视频,然后在选择开始录制,进行录制下一段视频即可。
转场
静态转场:
静态转场的时候参照物不是变的。
如果你想做出秒换服装的效果,就必须是除了服装款式以外,屏幕内其他东西都保持不变,包括本人的动作表情之类的因素也要保持不变。同样的,如果想换背景,就以上一个场景的最后一个动作作为下一个场景的开始继续拍摄,这样动作看起来就是连贯的。
动态转场:
动态转场中动作要保持连贯性,连贯的含义就是上一个场景中的动作要无缝衔接到下一个场景,比如这个场景你正在做向下蹲的动作,蹲到一半暂停了,下一个场景中你也要从刚刚蹲到一半的地方继续往下蹲。
动态转场有三种,第一摄像机不动,主体动作的连贯。第二主体物不动,摄像机拍摄方向的连贯。第三主体物和摄像机都动,且前后连贯。
1、摄像机不动,主体动作的连贯
例:上一个场景中你伸出手拳头盖住摄像头,下一个场景你也要是以同样的姿势收回你的拳头,中间你可以换衣服换背景甚至换另外一个人。你还可以手伸向摄像头,暂停后切换成后置摄像头,开拍的时候手继续向前伸出去,最后看起来就像是你的手穿过了手机屏幕一样。当然了,要想最后成品效果好,除了要改变的东西变化以外,其他元素都要尽量保持不变。
2、主体物不动,摄像机拍摄方向的连贯
所谓拍摄镜头的连贯性就是比如,上一个场景用左手把手机从中间水平移动到左边,下一个场景就要用右手把手机从右边移回中间,这样最终的效果看起来就像是镜头绕了一圈。
3、主体物和摄像机都动,且前后连贯如果有另一个人帮你拍,你可以试试这种。比如你头向右看,摄像机跟着你往右拍。暂停,换另一个人另一个场景,同样让摄像机从左向右拍。最后的成果看起来就像是PPT里面有一个后一帧推走前一帧的转场效果。
操作方法:
1、进入抖音App后,打开发布视频功能。
2、在拍摄页面,点击相册,选择需要的素材。
3、选择视频,点击下一步。
4、接着点击下一步。
5、在选择音乐页面,点击特效。
6、选择转场,接着选中想要的特效,点击保存。
7、返回后,点击下一步,设置好后,点击发布,这样添加转场特效的视频就发布成功。
合拍蹭热门
合拍就是与达人一起合拍一个视频,比如最近很火的“合拍唱歌”,唱热门歌曲,一人唱一句歌词。
具体的拍摄技巧可以观看以下课程,课程里会有详细的介绍。
抖音合拍视频:
拍摄技巧
1、拍摄不能手抖
拍摄视频的时候千万不能手抖,手抖拍出来的视频都是模糊不清的。要时刻保持正确的对焦,这样才能拍摄出清晰的视频效果。
我们可以把手机放在支架上或使用自拍杆拍摄,这样拍摄出来的画面比较稳定。
2、学会利用光线
拍摄短视频时光线十分重要,好的光线布局可以有效提高画面质量。尤其是在拍摄人像时要多用柔光,会增强画面美感,要避免明显的暗影和曝光如果光线不清晰,可以手动打光,灯光打在人物的脸上或用反光板调节。
光线不好的地方,可以开启闪光灯功能拍摄,还可以购买个专业的外置闪光灯,自由调节外置闪光灯的亮度。
在天气好的时候,可以尝试逆光拍摄,在拍摄界面可以对准高光区域进行测光,即可拍出艺术感十足的剪影大片。
3、切换场景
在拍摄视频之前要确定好自己拍摄的主题是什么、内容是什么,根据视频内容来选定拍摄场景,并且,我们可以根据视频的内来换多个拍摄场景。如可以从远处将镜头推近,或者可以从近处将镜头拉远,甚至可以斜着拍,来避免视频过于单调,让视频画面更加生动。根据不同的拍摄手法与拍摄场景来不断丰富自己视频的内容。
4、提高发布作品的清晰度
①使用手机原相机拍摄:
手机相机设置1080P HD,60fps;
用剪映加美颜,调节参数亮度+10、对比度+10、饱和度+10、色温-8、锐化+60;
导出设置调1080P 60fps;
②用抖音相机拍摄:降低曝光、清晰度调到最高;
打开画质增强;
发布设置点击高清发布;
③真人出镜用轻颜相机APP拍摄,补光灯补光。
后期剪辑
拍摄视频的时候有些技巧需要使用视频剪辑软件,我们可以选择剪映进行操作。
比如说视频变速功能,就可以在剪映里面制作出来。
打开剪映,点击页面中的加号按钮。
选择最下方的剪映工具栏对视频素材【剪切、配音和加特效】。
点击视频编辑条使用下方编辑工具箱【分割、变速和添加动画】。
选择视频,点击变速,可以调整视频播放的速度。
点击添加音频,选择自己喜欢的音乐。
剪辑完成后,点击右上角的导出。
点击下方的一键分享到抖音,还可以直接打开抖音发布这个视频。
剪映操作步骤
第一、准备视频素材点击【添加到项目】导入到剪映编辑界面。
第二、选择下方的剪映工具栏对视频素材【剪切、配音和加特效】。
第三、点击视频编辑条使用下方编辑工具箱【分割、变速和添加动画】。
第四、点击【添加音频】选择音乐为视频加入背景音乐。
第五、点击动画设置视频片段转场动画效果。
第六、视频制作完成后设置分辨率点击【导出】按钮即可。
准备视频素材点击【添加到项目导入】到剪映编辑界面。
网上有很多剪映的功能教程,如果想学习更多剪辑方式,可以在网上观看一些网络教程,简单易学。
教程推荐:
剪映基础入门
一小时学会剪映
发布视频
视频拍摄好了之后我们可以观看下视频,然后把不合适的地方剪切掉,把视频剪辑一下,让视频看起来更加完善,这样就可以发布了。
发布视频的时候还可以添加热点标签,在发布视频的页面可以点击“添加标签”,然后根据视频内容选择标签,这样也可以带来一部分流量,最后点击发布就行。
%3Chowto_content%3E[{"type":"paragraph","attrs":{"is_abstract":true},"children":[{"type":"text","text":"抖音是一款可以拍摄短视频的音乐创意短视频社交软件,也是目前最火的短视频APP,当我们看到那些视频的时候,内心一定有想要创作的想法。","id":""}],"text":"","id":"FoWKdc2MmoeKqWxQJjncMzECnQf"},{"type":"heading","attrs":{"level":1},"children":[{"type":"text","text":"前期筹备","id":""}],"text":"","id":"KKKydOkUKowg8oxaeaPcV8fdn7f"},{"type":"paragraph","children":[{"type":"text","text":"拍摄抖音需要先确定我们的拍摄主题,然后再根据主题来进行脚本创作。一般拍摄主题是根据我们的账号定位来确定的,这两者是息息相关的。","id":""}],"text":"","id":"CwQyd602coKGCExnJA2cbEIknwo"},{"type":"heading","attrs":{"level":2},"children":[{"type":"text","text":"账号定位","id":""}],"text":"","id":"T0KgduMeKoYcEqxAL6qcbcPDnjb"},{"type":"paragraph","children":[{"type":"text","text":"如果我们仔细观察就会发现抖音上面的大号都有各自的特色,但内容上却都是统一的。比如抖音账号“虎哥说车”,他的定位就是说车的,所以他发布的内容全部是跟汽车有关系的;比如账号“惠子”,她就是靠颜值吸引粉丝的,所以她发布的就是自己的美颜视频;比如账号“","id":""},{"type":"text","text":"郭聪明","id":""},{"type":"text","text":"”就是唱歌的,那么他发布的都是自己的歌曲。","id":""}],"text":"","id":"LUCwdIe48oai8sxaofIcAbbynYe"},{"type":"paragraph","children":[{"type":"text","text":"所以我们才说,拍视频之前需要先明确视频的主题是什么,主题往往是跟账号定位有一定关联的。","id":""}],"text":"","id":"PuGKdCiyioIKq0xIjmFct5FWn2c"},{"type":"paragraph","children":[{"type":"text","text":"短视频的主题要十分具体,才能开始接下来的拍摄工作。具体我们可以从","id":""},{"type":"text","text":"两个方面","id":""},{"type":"text","text":"来考虑。","id":""}],"text":"","id":"E6Oed6om0oKggKxCoYpc61CHn2e"},{"type":"paragraph","children":[{"type":"text","text":"1、选题是否符合作者的个人领域;","id":""}],"text":"","id":"Cus6dWg6SoeOQIxmCNWcCsLfn0d"},{"type":"paragraph","children":[{"type":"text","text":"针对创作者本人擅长方向,我们定位的时候就选择适合自己的领域,比如我们擅长做美食,那么抖音视频号定位就可以是专做美食的,我们拍摄的视频内容也要选择同领域。","id":""}],"text":"","id":"A6EwdsOyOo4ggSxAXk7cr4eznrc"},{"type":"paragraph","children":[{"type":"text","text":"2、主题的内容选择。","id":""}],"text":"","id":"Yk6AdWyIcou20Kx2bpccrb32nRh"},{"type":"paragraph","children":[{"type":"text","text":"确定主题建议从个人擅长内容以及当下的热点来进行考虑。","id":""}],"text":"","id":"HmsMd6oUaoEswExEFEjc241Tnjf"},{"type":"heading","attrs":{"level":2},"children":[{"type":"text","text":"拍摄脚本","id":""}],"text":"","id":"Vy0ed2GGqo8OI4xsn64ckRgLnef"},{"type":"paragraph","children":[{"type":"text","text":"拍摄抖音视频之前,我们需要先设计好拍摄的脚本,把拍摄的流程先构思好,还有拍摄用到的台词、文案都提前准备好,这样才可以拍出高质量作品。","id":""}],"text":"","id":"QwW4dYSWGoMCuux8xgGco4NmnGe"},{"type":"paragraph","children":[{"type":"text","text":"我们寻找灵感的时候可以通过豆瓣点评、知乎等渠道寻找,最好把每个人物的性格和关系搞清楚,考虑好每个场景、细节和表情,也可以参考借鉴优秀的视频作品来编写脚本。","id":""}],"text":"","id":"CUIedE6mCo2yuWxE5LZcZ0CFnhd"},{"type":"paragraph","children":[{"type":"text","text":"短视频脚本是故事的发展大纲,是指拍摄视频所依靠的大纲底本。","id":""}],"text":"","id":"QomydiWecoY2W6xc97VcOSEDnYb"},{"type":"paragraph","children":[{"type":"text","text":"一个最基本的短视频分镜头脚本主要包含了:摄法、景别、内容、台词等内容,那么我们在撰写短视频脚本时,也可以根据自己制作短视频的需求,酌情添加或者删减,根据脚本模板,填充内容。","id":""}],"text":"","id":"OYiQdmCugoWOKMxwn6ocwrMgnGc"},{"type":"paragraph","children":[{"type":"text","text":"短视频脚本创作的6大要素一般包含以下内容:短视频主题、镜头景别、画面内容、台词、时长、运镜。","id":""}],"text":"","id":"YEMwdKCgOocoUsxYjAaccinAn8c"},{"type":"paragraph","children":[{"type":"text","text":"1、短视频核心内容","id":""}],"text":"","id":"CYUAdkmSIoygguxcjGpcD8nhn2c"},{"type":"paragraph","children":[{"type":"text","text":"抖音短视频脚本撰写的第一步就是根据拍摄主题确定核心内容。","id":""}],"text":"","id":"Ss6kdc2GUoYoAux0inaclitLn3e"},{"type":"paragraph","children":[{"type":"text","text":"无论你想做一个感人的故事,还是记录生活的一天,都要在脚本中明确,后期的剧情的展开需要围绕核心内容。","id":""}],"text":"","id":"EaYOdguI0oeYcqxymQwcVdOxntc"},{"type":"paragraph","children":[{"type":"text","text":"2、台词","id":""}],"text":"","id":"ZG06dm2aGogGYExO8wjcfxdknVd"},{"type":"paragraph","children":[{"type":"text","text":"台词对于抖音短视频而言,是画龙点睛的作用。建议大家在60s的短视频中,尽量不要让文字超过180个字,不然听起来会特别的累。","id":""}],"text":"","id":"Twayd2ceKoeiwkxuUetcpqS0nXf"},{"type":"paragraph","children":[{"type":"text","text":"3、镜头景别","id":""}],"text":"","id":"QyEgdm44aoa8o6xM88acrJO4niW"},{"type":"paragraph","children":[{"type":"text","text":"这就是拍摄的时候,选择用远景、全景、中景、近景、特写中的哪一种。","id":""}],"text":"","id":"C8eadmwiqoWs0kxxNFUc4ZB3nkl"},{"type":"paragraph","children":[{"type":"text","text":"以拍摄人物为例的话:","id":""}],"text":"","id":"J4aUdIcm8oG4OKxq8AocsNW7nYd"},{"type":"paragraph","children":[{"type":"text","text":"远景:把整个人和环境拍摄在画面中,常用来表现事件发生的时间、环境等场景。例如:办公室人物。","id":""}],"text":"","id":"TkOodWKomocUq4xoLSXcbvQGnkb"},{"type":"paragraph","children":[{"type":"text","text":"全景:较远景偏近一点,常用来表现人物的全身动作,或者是人物之间的关系。例如:舞蹈短视频。","id":""}],"text":"","id":"BuCodyA6coOWO2xi0yjc0W6invd"},{"type":"paragraph","children":[{"type":"text","text":"中景:拍摄人物膝盖至头顶画面,重点在于显示人物的形体动作。","id":""}],"text":"","id":"SS2YdeaqWoUCsGxSqxjcZYS4nff"},{"type":"paragraph","children":[{"type":"text","text":"近景:指拍摄人物胸部以上至头部的部位,常用来表现表情、神态等细微动作。例如:毛光光柜姐形象。","id":""}],"text":"","id":"NMGMd6U6QoA4qKxeuRrcLuQmnye"},{"type":"paragraph","children":[{"type":"text","text":"特写:对人物的眼睛、鼻子、嘴、手指等细节进行拍摄,适合用来表现需要突出的细节。例如:美妆产品手部展示。","id":""}],"text":"","id":"NiIgd62SWoa0uGxAlnDcaEP7nwd"},{"type":"paragraph","children":[{"type":"text","text":"根据不同的主题要求,抖音短视频脚本中所使用的景别是有所区别的,这方面的内容需要大家有更多的学习经验积累。建议大家上网下载一些教程进行学习。","id":""}],"text":"","id":"V8ok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,"id":""}],"url":"},"text":"","id":"HcWqdwyiEoIUi2xsxlBcsLuOnte"},{"type":"paragraph","children":[{"type":"text","text":"“摇”","id":""}],"text":"","id":"AyOedS0oIokWKSx6MUncnAhonvf"},{"type":"paragraph","children":[{"type":"text","text":"“摇”的拍摄方法和效果与“移”类似,但是拍摄的时候,摇镜头是指原地不动地旋转手机或者相机,镜头是弧形移动的。比如站在原地拿好手机,镜头从左向右拍摄,手机移动的路径是一个弧形,也可以向上拍摄,记住关键点就是原地不动。“摇”会逐一展示镜头前的场景,让画面更有代入感。","id":""}],"text":"","id":"BaKOdyouGocmMKxgihwcJ8WSnmr"},{"type":"image","attrs":{"height":346,"note":[{"type":"text","text":"拍摄脚本","id":""}],"url":"},"text":"","id":"KESIdICCsogcCqxg76OcX0QInIe"},{"type":"heading","attrs":{"level":3},"children":[{"type":"text","text":"","id":""}],"text":"","id":"REwkdGyuQo0OqCxa7fycZkzHnL3"},{"type":"heading","attrs":{"level":3},"children":[{"type":"text","text":"脚本怎么写","id":""}],"text":"","id":"N8yAdQy20oKicwxuiXOcCtkInmd"},{"type":"paragraph","children":[{"type":"text","text":"写脚本之前需要先了解脚本的结构,这样写出来会比较符合拍摄,下面我们先来介绍下脚本的结构。","id":""}],"text":"","id":"H4cSdmuEMo2Y8mxCKneceL3lnff"},{"type":"paragraph","children":[{"type":"text","marks":[{"type":"strong"}],"text":"脚本的结构","id":""}],"text":"","id":"So0AdGc0UoIywKx252nc8x4nnuc"},{"type":"paragraph","children":[{"type":"text","text":"脚本的整体结构分为:开头吸引观众目光、中间进入主题内容、最后深化主题内容三部分。","id":""}],"text":"","id":"Io0idG2ugoMeeqx8d2IcfKpgnKg"},{"type":"paragraph","children":[{"type":"text","text":"1、再好的脚本,也需要遵循一定的主题和定位,来明确写作的方向;以30秒为例,当一条视频被人点击之后,如果在开头的5秒种内无法吸引兴趣,这条视频可能就直接被人划过去转向下一条;","id":""}],"text":"","id":"GcAYdwCaWoWs0kxshjlcXIjCnah"},{"type":"paragraph","children":[{"type":"text","text":"所以在脚本的一开头,我们要把吸引观众的内容先呈现出来,这样才能吸引观众看下去。","id":""}],"text":"","id":"XE4Gda468ogE4Mxuy8IcXPIfnDg"},{"type":"paragraph","children":[{"type":"text","text":"2、接下来的10秒钟,需要进入主题,包装亮点,继续吸引受众观看;","id":""}],"text":"","id":"EG4AdesCwowQ6CxuI4qcCRn5nsc"},{"type":"paragraph","children":[{"type":"text","text":"3、最后的15秒,需要将主题深化,带来一些有意思的见解,并与受众互动、引导点赞、转发和关注等行为。","id":""}],"text":"","id":"VeyudAWAyoWoogxQz4xcKmNRnuh"},{"type":"paragraph","children":[{"type":"text","marks":[{"type":"strong"}],"text":"脚本","id":""},{"type":"text","marks":[{"type":"strong"}],"text":"写作的基本步骤:","id":""}],"text":"","id":"OsokdoUSKoeAISxONVVcWPKQnfG"},{"type":"paragraph","children":[{"type":"text","text":"1、先介绍故事梗概。","id":""}],"text":"","id":"TWE4d6GauoK4mQxItXGcrhG0nJh"},{"type":"paragraph","children":[{"type":"text","text":"2、写出分集发展大纲。","id":""}],"text":"","id":"EEoqdwA46oqygaxERsGc9Npjngd"},{"type":"paragraph","children":[{"type":"text","text":"3、剧情细化到每个场景,人物对话(动作、表情、心理活动、人物之间的关系等提示)。","id":""}],"text":"","id":"XA6adgOOuok8SwxXlgDcrZJrnoT"},{"type":"paragraph","children":[{"type":"text","text":"脚本(偏重于镜头的剧本)的写作格式如下:","id":""}],"text":"","id":"HcgWdum2QoEySuxYjWdcsP3LnTe"},{"type":"paragraph","children":[{"type":"text","text":"第一场 地点 日或夜 内或外","id":""}],"text":"","id":"N8q8dmciooEA0kxwdeFcecNqnue"},{"type":"paragraph","children":[{"type":"text","text":"A:(台词)","id":""}],"text":"","id":"GYiudWGO2oGCIexkVBLcPqk3nrf"},{"type":"paragraph","children":[{"type":"text","text":"B:(台词)","id":""}],"text":"","id":"UiQKduYCIoaOGExkXYOc4kFBnWf"},{"type":"image","attrs":{"height":624,"note":[{"type":"text","text":"脚本怎么写","id":""}],"url":"},"text":"","id":"BskMdoACYoeem0x4uwkcOSxtnpd"},{"type":"heading","attrs":{"level":3},"children":[{"type":"text","text":"创作常用方法","id":""}],"text":"","id":"OIsCdum0AoWomOxIridcryRBn2e"},{"type":"paragraph","children":[{"type":"text","text":"1、嵌套法","id":""}],"text":"","id":"OSywdG6sqo00sgxAhipcr35QnEb"},{"type":"paragraph","children":[{"type":"text","text":"嵌套法的目的,是用来解决视频可能出现的3个问题:","id":""}],"text":"","id":"LCIIdEIUso04C0xw5H2cCfQonSc"},{"type":"paragraph","children":[{"type":"text","text":"1)信息量单薄;","id":""}],"text":"","id":"IuEed6oiaoo82oxqOaOcWTEznKg"},{"type":"paragraph","children":[{"type":"text","text":"2)用户缺乏吐槽点;","id":""}],"text":"","id":"TyGadQUAsoUc0ixSIeYcq7mgn0e"},{"type":"paragraph","children":[{"type":"text","text":"3)视频缺乏耐看性;","id":""}],"text":"","id":"V4WGdgaUKowSsix4CG5cpdTSnle"},{"type":"paragraph","children":[{"type":"text","text":"那么如何实现嵌套呢?","id":""}],"text":"","id":"J0EWdsm4QoIYmkxOegBck95Knsh"},{"type":"paragraph","children":[{"type":"text","text":"1)制作一个故事脚本;","id":""}],"text":"","id":"Z0cSdIEaAoQ6kwxme2QcoaN4ngb"},{"type":"paragraph","children":[{"type":"text","text":"2)制作第二个故事脚本;","id":""}],"text":"","id":"YgCUdKMGioCY8cxmuPZch0Bdnzh"},{"type":"paragraph","children":[{"type":"text","text":"3)通过一个嵌入点,把第二个故事脚本嵌入第一个脚本;","id":""}],"text":"","id":"HiM8dGeCOoSMuAxS4FfcAopmnOf"},{"type":"paragraph","children":[{"type":"text","text":"4)如此循环往复,直至无穷;","id":""}],"text":"","id":"HSmYdKK4koA86CxcZZrcJELRnBg"},{"type":"paragraph","children":[{"type":"text","text":"2、","id":""},{"type":"text","text":"代入法","id":""}],"text":"","id":"SKs6dsauuoOmYix8or6cx6nnn5b"},{"type":"paragraph","children":[{"type":"text","text":"先给主题构建一个“代入法”的场景,可以让团队在这个“画框”内,不断带入各种各种元素,实现轻松创意复制。比如主题是“卖车”,大家可以想象,卖车有哪些环节好玩、有趣、有冲突:","id":""}],"text":"","id":"VYOudwouSouA4Yxof7Icq91dnYf"},{"type":"paragraph","children":[{"type":"text","text":"1)发传单可以有冲突——花式发传单;","id":""}],"text":"","id":"LQqkdc4seoggAsxEZo8c0zHMnph"},{"type":"paragraph","children":[{"type":"text","text":"2)顾客电话邀约有冲突——顾客的花式拒绝,顾客的花式勾搭;","id":""}],"text":"","id":"EwO6diWEMoYComxyl3Zc1ycXngd"},{"type":"paragraph","children":[{"type":"text","text":"3)到店接待有冲突——新来的小姐姐这样接待客人;","id":""}],"text":"","id":"Cg0EdgAueocgWAxccILchnYqn4K"},{"type":"paragraph","children":[{"type":"text","text":"3、四维还原法","id":""}],"text":"","id":"WgG2dS8sCoCAgcxcUfXcB2Ndn7d"},{"type":"paragraph","children":[{"type":"text","text":"1)内容还原把热门视频用文字描述一遍,因为在展开过程中,无数细节会被记录并展开出来,信息量得到完整呈现。","id":""}],"text":"","id":"Y6W0da02IoKOYexg0tTc6U7VnOa"},{"type":"paragraph","children":[{"type":"text","text":"2)评论还原看看抖友们,看了这个视频是什么反应。","id":""}],"text":"","id":"NMuCdesqGoiMcgxwVsKcAxg3n5c"},{"type":"paragraph","children":[{"type":"text","text":"3)身份还原通过对受众、点赞回复用户的身份反查,找到他们是谁,他们关心什么,他们为什么关心这个爆款视频。","id":""}],"text":"","id":"ZesudMeCUoY2YkxUsJkcYMmAn9e"},{"type":"paragraph","children":[{"type":"text","text":"4)策略逻辑还原。这个视频是给谁看的?主流用户是谁?发什么给他们看?","id":""}],"text":"","id":"C0g2dC8i4okEwux83I5c63ahnhh"},{"type":"paragraph","children":[{"type":"text","text":"4、","id":""},{"type":"text","text":"模仿法","id":""}],"text":"","id":"NMaIdCsuyoyAcMxCQPLcrrRCnjc"},{"type":"paragraph","children":[{"type":"text","text":"1)随机模仿看见什么视频火,自己照样子拍一个,比如最近两天比较火的大头、踢瓶盖。","id":""}],"text":"","id":"BmwOdKaqioiQoUxsxRWcmPy5nCh"},{"type":"paragraph","children":[{"type":"text","text":"2)系统模仿找到对标的账号、IP,抖音内外都可,分析其经典桥段、套路,不等它在抖音火,就模仿拍摄一个。","id":""}],"text":"","id":"K4QCdQgAgogGqYxMFiFcTFaZnWh"},{"type":"paragraph","children":[{"type":"text","text":"如果看了上面的介绍还是不知道脚本怎么写,那么可以看看专门介绍写脚本的课程,这样更加清楚、直接。","id":""}],"text":"","id":"XmW8dsqScoo6gYx8Pxxcr5hynAg"},{"type":"paragraph","children":[{"type":"text","text":"脚本分镜头创作方法:","id":""},{"type":"external_link","attrs":{"url":""},"children":[{"type":"text","text":"","id":""}],"text":"","id":""}],"text":"","id":"VYG2dw6sSoui0oxAtnQcLiU6npc"},{"type":"paragraph","children":[{"type":"text","text":"短视频脚本创作:","id":""},{"type":"external_link","attrs":{"url":""},"children":[{"type":"text","text":"","id":""}],"text":"","id":""}],"text":"","id":"XWqSdwIcGo0igExO8MxcAy9Hnlh"},{"type":"heading","attrs":{"level":3},"children":[{"type":"text","text":"脚本写作技巧","id":""}],"text":"","id":"AMoOdMgcaoG4sKxmie1cj18pnJc"},{"type":"paragraph","children":[{"type":"text","text":"脚本不同于其他写作形式,重点在于如何把平面语言转化为镜头语言,镜头语言不止是看得见的文字,还包括看不见的内容。脚本的写作业需要遵循一定的逻辑和步骤:","id":""}],"text":"","id":"RSYadyMAUoUIiExCwyIc5J0mnVd"},{"type":"paragraph","children":[{"type":"text","text":"1、从无到有的过程中,需要选择一个主题,根据主题来梳理脚本大纲、框架结构","id":""}],"text":"","id":"Oy8WdymkcoYSqKxuiGacxhnTnAc"},{"type":"paragraph","children":[{"type":"text","text":"2、脚本需要有贯穿全篇的主线,并且需要有必要的内容来支撑主线的发展","id":""}],"text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","id":""}],"text":"","id":"B0EadG6IOoIcwCxc584clHPmnLe"},{"type":"image","attrs":{"height":502,"note":[{"type":"text","text":"远程控制暂停","id":""}],"url":"},"text":"","id":"TSi0dYCemoEUwSxccEicMYB3nQ1"},{"type":"paragraph","children":[{"type":"text","text":" ","id":""}],"text":"","id":"SyYodgu22oa2WMxw9Vvc0s2endf"},{"type":"paragraph","children":[{"type":"text","text":"具体的拍摄技巧可以观看以下课程,课程里会有详细的介绍。","id":""}],"text":"","id":"U0QwdU066oIquqx2L7CcVdDKnwe"},{"type":"paragraph","children":[{"type":"text","text":"远程控制暂停:","id":""},{"type":"external_link","attrs":{"url":""},"children":[{"type":"text","text":"","id":""}],"text":"","id":""}],"text":"","id":"EM6cdycyooAEYExaemPc5s17nWd"},{"type":"heading","attrs":{"level":3},"children":[{"type":"text","text":"调整播放速度","id":""}],"text":"","id":"HUY0dsSago0iCQxuMRYc5aT5nqc"},{"type":"paragraph","children":[{"type":"text","text":"拍摄视频的时候可以调节播放速度,快慢速度调整就是调整音乐和视频的匹配。如果选择“快”或者“极快”,拍摄的时候音乐就会放慢,相应的视频成品中的画面就会加快;反之,如果选择“慢”或者“极慢”,拍摄时的音乐就会加快,成品中的画面就会放慢。","id":""}],"text":"","id":"Scoqdeyw6oaaUmxIsiZcmYZCnuW"},{"type":"image","attrs":{"height":449,"note":[{"type":"text","text":"调整播放速度","id":""}],"url":"},"text":"","id":"DsaMdewAao66qIxeOF0cObtlnuf"},{"type":"paragraph","children":[{"type":"text","text":" ","id":""}],"text":"","id":"KEeAdGAgWom4A0x3A6scws2KnBQ"},{"type":"paragraph","children":[{"type":"text","text":"具体的拍摄技巧可以观看以下课程,课程里会有详细的介绍。","id":""}],"text":"","id":"WmCqdCgmSoeo6wxsZtGcpCvcnLd"},{"type":"paragraph","children":[{"type":"text","text":"调节播放速度:","id":""},{"type":"external_link","attrs":{"url":""},"children":[{"type":"text","text":"","id":""}],"text":"","id":""}],"text":"","id":"NOyCdSWgCoI8WAxYM2ccg9ljnrb"},{"type":"heading","attrs":{"level":3},"children":[{"type":"text","text":"拍摄分段视频","id":""}],"text":"","id":"FCM2dAS4Qoecm0x9biYcbrc1nMg"},{"type":"paragraph","children":[{"type":"text","text":"抖音可以拍摄分段视频,拍摄一段视频后点击暂停,然后再拍摄另外一段视频,最后把这两段视频拼接起来成为一个完整的视频,这就是分段视频。","id":""}],"text":"","id":"PmOSdEIW0oY48Ax2hejcio3hnif"},{"type":"paragraph","children":[{"type":"text","text":"例如很多达人拍摄的“变装视频”用的就是分段视频拍摄手法。但是拍摄分段视频的时候,拍摄内容不要牛头不对马嘴,前面一个视频拍摄的是一个内容,后面的视频拍的又是另一个内容,这样会让用户看起来觉得很乱,不知道你要表达什么内容。","id":""}],"text":"","id":"BeUsdICkooMIOGxei3ccTovQnUe"},{"type":"image","attrs":{"height":724,"note":[{"type":"text","text":"拍摄分段视频","id":""}],"url":"},"text":"","id":"GQMmdWguOoKESaxqO8icvMcRnld"},{"type":"paragraph","children":[{"type":"text","text":"操作方法:","id":""}],"text":"","id":"EuG0dsscWoMG0yxWC4JcjsiNnVe"},{"type":"paragraph","children":[{"type":"text","text":"1、进入抖音App后,打开发布视频功能。","id":""}],"text":"","id":"BYeAd6KuqoEUSExk5Grc6Kgpnrf"},{"type":"image","attrs":{"height":357,"note":[{"type":"text","text":"拍摄分段视频","id":""}],"url":"},"text":"","id":"GSCkda2seo04kSxCzsocwZakndN"},{"type":"paragraph","children":[{"type":"text","text":"2、打开录制长视频","id":""}],"text":"","id":"N8qmdQkmIoMyksxqCercJJi6nRg"},{"type":"paragraph","children":[{"type":"text","text":"进入发布视频功能后,打开长视频功能。","id":""}],"text":"","id":"L2MqdaSemoY0Cyxc55hcDA2unW8"},{"type":"image","attrs":{"height":587,"note":[{"type":"text","text":"拍摄分段视频","id":""}],"url":"},"text":"","id":"PoW0dCio8o2KUWxfS1RcJqPKnHA"},{"type":"paragraph","children":[{"type":"text","text":"3、进行分段拍摄","id":""}],"text":"","id":"NSmCdKMGOoCuiQxYR8ncRlVAnOc"},{"type":"paragraph","children":[{"type":"text","text":"进入录制视频页面后,开始录制视频,录制完成一段视频后点击暂停录制按钮,停止录制视频,然后在选择开始录制,进行录制下一段视频即可。","id":""}],"text":"","id":"UAeCduEI2oAqsQxMZ9ccVHc7nYb"},{"type":"image","attrs":{"height":481,"note":[{"type":"text","text":"拍摄分段视频","id":""}],"url":"},"text":"","id":"W8gkdSCM6oyCKAx8JMOcQuLpnPc"},{"type":"heading","attrs":{"level":3},"children":[{"type":"text","text":"转场","id":""}],"text":"","id":"RGsGdeSu2o8s6UxWSuGct7U1ncc"},{"type":"paragraph","children":[{"type":"text","text":"静态转场:","id":""}],"text":"","id":"A6IqdqiwioO8ucxZVXdcIrXGnvu"},{"type":"paragraph","children":[{"type":"text","text":"静态转场的时候参照物不是变的。","id":""}],"text":"","id":"KoaGd822qoGqEKxGN0CcJV4Bnlb"},{"type":"paragraph","children":[{"type":"text","text":"如果你想做出秒换服装的效果,就必须是除了服装款式以外,屏幕内其他东西都保持不变,包括本人的动作表情之类的因素也要保持不变。同样的,如果想换背景,就以上一个场景的最后一个动作作为下一个场景的开始继续拍摄,这样动作看起来就是连贯的。","id":""}],"text":"","id":"QgSmdOK4ioawkuxIRBocM1Kqnpf"},{"type":"paragraph","children":[{"type":"text","text":"动态转场:","id":""}],"text":"","id":"QU2adqW6Oo2IY8xMrzFcPDnUnfg"},{"type":"paragraph","children":[{"type":"text","text":"动态转场中动作要保持连贯性,连贯的含义就是上一个场景中的动作要无缝衔接到下一个场景,比如这个场景你正在做向下蹲的动作,蹲到一半暂停了,下一个场景中你也要从刚刚蹲到一半的地方继续往下蹲。","id":""}],"text":"","id":"AAGedywwcowQCAxEJBpc6EdVnrc"},{"type":"paragraph","children":[{"type":"text","text":"动态转场有三种,第一摄像机不动,主体动作的连贯。第二主体物不动,摄像机拍摄方向的连贯。第三主体物和摄像机都动,且前后连贯。","id":""}],"text":"","id":"FSgGdKieuoSGOWxAZvyc3l6Pnde"},{"type":"paragraph","children":[{"type":"text","text":"1、摄像机不动,主体动作的连贯","id":""}],"text":"","id":"OMAKdYY4KoYOSOxghwOckdUKnOg"},{"type":"paragraph","children":[{"type":"text","text":"例:上一个场景中你伸出手拳头盖住摄像头,下一个场景你也要是以同样的姿势收回你的拳头,中间你可以换衣服换背景甚至换另外一个人。你还可以手伸向摄像头,暂停后切换成后置摄像头,开拍的时候手继续向前伸出去,最后看起来就像是你的手穿过了手机屏幕一样。当然了,要想最后成品效果好,除了要改变的东西变化以外,其他元素都要尽量保持不变。","id":""}],"text":"","id":"Rwg0dG0GQoe6oQxKX1GcsGv8npb"},{"type":"paragraph","children":[{"type":"text","text":"2、主体物不动,摄像机拍摄方向的连贯","id":""}],"text":"","id":"Rk6Gdi8MYoM2SmxeSppclPx6nSf"},{"type":"paragraph","children":[{"type":"text","text":"所谓拍摄镜头的连贯性就是比如,上一个场景用左手把手机从中间水平移动到左边,下一个场景就要用右手把手机从右边移回中间,这样最终的效果看起来就像是镜头绕了一圈。","id":""}],"text":"","id":"XS82d60oUoKi6kxe0DYcCbEQnOg"},{"type":"paragraph","children":[{"type":"text","text":"3、主体物和摄像机都动,且前后连贯如果有另一个人帮你拍,你可以试试这种。比如你头向右看,摄像机跟着你往右拍。暂停,换另一个人另一个场景,同样让摄像机从左向右拍。最后的成果看起来就像是PPT里面有一个后一帧推走前一帧的转场效果。","id":""}],"text":"","id":"N2sodqEqiouaE2x2BA9cSEpZnAg"},{"type":"paragraph","children":[{"type":"text","text":"操作方法:","id":""}],"text":"","id":"ZAwYdakWUoSiQuxGsQzcNKMqnZb"},{"type":"paragraph","children":[{"type":"text","text":"1、进入抖音App后,打开发布视频功能。","id":""}],"text":"","id":"WM8idGUaIoeSuoxOQlecmwSLnDh"},{"type":"image","attrs":{"height":357,"note":[{"type":"text","text":"转场","id":""}],"url":"},"text":"","id":"Ziisd2Ee8om2MGxukg3cj702nee"},{"type":"paragraph","children":[{"type":"text","text":"2、在拍摄页面,点击相册,选择需要的素材。","id":""}],"text":"","id":"PQoId6SeioI686x8dK7cipOlnok"},{"type":"image","attrs":{"height":425,"note":[{"type":"text","text":"转场","id":""}],"url":"}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HD,","id":""},{"type":"text","text":"60fps","id":""},{"type":"text","text":";","id":""}],"text":"","id":"KuQcdqmyuoAAs8xUF2JclMo6n3f"},{"type":"paragraph","children":[{"type":"text","text":"用剪映加美颜,调节参数亮度+10、对比度+10、饱和度+10、色温-8、锐化+60;","id":""}],"text":"","id":"LEEqdyMGyoOkuGx8AKvcCptNndc"},{"type":"paragraph","children":[{"type":"text","text":"导出设置调1080P 60fps;","id":""}],"text":"","id":"Ou4md08qUoaUIAxttGacwGkVnzQ"},{"type":"paragraph","children":[{"type":"text","text":"②用抖音相机拍摄:降低曝光、清晰度调到最高;","id":""}],"text":"","id":"VQCadCmyIo86EcxYvomcAjKxnEd"},{"type":"paragraph","children":[{"type":"text","text":"打开画质增强;","id":""}],"text":"","id":"I6iudMSCcoYYkmx4sXMco6ayn8e"},{"type":"paragraph","children":[{"type":"text","text":"发布设置点击高清发布;","id":""}],"text":"","id":"Am0OdYys6oaK2WxiW06cn7Skn5d"},{"type":"paragraph","children":[{"type":"text","text":"③真人出镜用轻颜相机APP拍摄,补光灯补光。","id":""}],"text":"","id":"Qckud4c26oCScuxkRzicFqhMnTd"},{"type":"heading","attrs":{"level":1},"children":[{"type":"text","text":"后期剪辑","id":""}],"text":"","id":"FmiudqmiOoWaM0xEzlvctgTIn7g"},{"type":"paragraph","children":[{"type":"text","text":"拍摄视频的时候有些技巧需要使用视频剪辑软件,我们可以选择剪映进行操作。","id":""}],"text":"","id":"FWsydM8qcoYQmcxmr62c0GuWnkb"},{"type":"paragraph","children":[{"type":"text","text":"比如说视频变速功能,就可以在剪映里面制作出来。","id":""}],"text":"","id":"MuOydeykmoAkoMxSgCwcZRldnKh"},{"type":"paragraph","children":[{"type":"text","text":"打开剪映,点击页面中的加号按钮。","id":""}],"text":"","id":"BWMUdqkCioQqMyxaYxXckSAknbf"},{"type":"image","attrs":{"height":415,"note":[{"type":"text","text":"后期剪辑","id":""}],"url":"},"text":"","id":"JAe0dCewgowOgIxK2gmcCuU3nYg"},{"type":"paragraph","children":[{"type":"text","text":"选择最下方的剪映工具栏对视频素材【剪切、配音和加特效】。","id":""}],"text":"","id":"YaMKdEUakoCqO2x0Q4LcQSPgn1c"},{"type":"image","attrs":{"height":405,"note":[{"type":"text","text":"后期剪辑","id":""}],"url":"},"text":"","id":"Ce8IdUMUsoQag2xQxl5cAs06nyf"},{"type":"paragraph","children":[{"type":"text","text":"点击视频编辑条使用下方编辑工具箱【分割、变速和添加动画】。","id":""}],"text":"","id":"OqwodwIoUoqykGxqqKYcyLy4ncb"},{"type":"image","attrs":{"height":772,"note":[{"type":"text","text":"后期剪辑","id":""}],"url":"},"text":"","id":"NwM6dKC2YoOGCWxiMBZcfC7xn1g"},{"type":"paragraph","children":[{"type":"text","text":"选择视频,点击变速,可以调整视频播放的速度。","id":""}],"text":"","id":"MoiudAyUGomgSixwJaEcCPxXnVg"},{"type":"image","attrs":{"height":645,"note":[{"type":"text","text":"后期剪辑","id":""}],"url":"},"text":"","id":"RYosdQM8Oo6I4KxyGenc5UIXncf"},{"type":"paragraph","children":[{"type":"text","text":"点击添加音频,选择自己喜欢的音乐。","id":""}],"text":"","id":"MKycdcSYMomi0kxg9rwc0eUInUg"},{"type":"image","attrs":{"height":619,"note":[{"type":"text","text":"后期剪辑","id":""}],"url":"},"text":"","id":"WAO6dCQWCoYGAcxAy6bcGP7tnbX"},{"type":"paragraph","children":[{"type":"text","text":"剪辑完成后,点击右上角的导出。","id":""}],"text":"","id":"Jc8uduUkyoUskKxGhwfcFXPUnQa"},{"type":"image","attrs":{"height":623,"note":[{"type":"text","text":"后期剪辑","id":""}],"url":"},"text":"","id":"Us44d28ocow2sYx2t8VcXrEongc"},{"type":"paragraph","children":[{"type":"text","text":"点击下方的一键分享到抖音,还可以直接打开抖音发布这个视频。","id":""}],"text":"","id":"SWY4dKccyoQQAUxSoYccJSYHnrd"},{"type":"image","attrs":{"height":617,"note":[{"type":"text","text":"后期剪辑","id":""}],"url":"},"text":"","id":"Leeudcgk4ouYwGxknmOctGctntb"},{"type":"paragraph","children":[{"type":"text","text":"剪映操作步骤","id":""}],"text":"","id":"CoiGd2MIsock6OxyEwIcbBaZnlb"},{"type":"paragraph","children":[{"type":"text","text":"第一、准备视频素材点击【添加到项目】导入到剪映编辑界面。","id":""}],"text":"","id":"Lm2sdcEIioqIeSxysVVcU6konkc"},{"type":"paragraph","children":[{"type":"text","text":"第二、选择下方的剪映工具栏对视频素材【剪切、配音和加特效】。","id":""}],"text":"","id":"NsIgd8IO4oAyOSxecGGcHa38nLh"},{"type":"paragraph","children":[{"type":"text","text":"第三、点击视频编辑条使用下方编辑工具箱【分割、变速和添加动画】。","id":""}],"text":"","id":"JOu2d2s0IoQC8WxmIKvc1xOvnCh"},{"type":"paragraph","children":[{"type":"text","text":"第四、点击【添加音频】选择音乐为视频加入背景音乐。","id":""}],"text":"","id":"Jca2dI28ioeUo8xs1MYcJsa6nnh"},{"type":"paragraph","children":[{"type":"text","text":"第五、点击动画设置视频片段转场动画效果。","id":""}],"text":"","id":"XKEGdgmWeo4KEgx2b1bcwavBnpf"},{"type":"paragraph","children":[{"type":"text","text":"第六、视频制作完成后设置分辨率点击【导出】按钮即可。","id":""}],"text":"","id":"R0qSdcSsGogUcqx67bqcGnSPnBw"},{"type":"paragraph","children":[{"type":"text","text":"准备视频素材点击【添加到项目导入】到剪映编辑界面。","id":""}],"text":"","id":"POoGdSWAgoqUSYxOKMqc0wTFn5d"},{"type":"paragraph","children":[{"type":"text","text":"网上有很多剪映的功能教程,如果想学习更多剪辑方式,可以在网上观看一些网络教程,简单易学。","id":""}],"text":"","id":"IUA2dsGwco2MMwxkreec5iVCnyd"},{"type":"paragraph","children":[{"type":"text","text":"教程推荐:","id":""}],"text":"","id":"OU2Qd6YGeoaCQOxaYzEcUXrinNh"},{"type":"paragraph","children":[{"type":"text","text":"剪映基础入门","id":""}],"text":"","id":"HgiudCQOEogYakxeSJOcV6egnId"},{"type":"paragraph","children":[{"type":"external_link","attrs":{"url":"u0026spm_id_from=pageDriver"},"children":[{"type":"text","text":"u0026spm_id_from=pageDriver","id":""}],"text":"","id":""}],"text":"","id":"KiuEdcWI6oUqSQxusEMcyInvn6d"},{"type":"paragraph","children":[{"type":"text","text":"一小时学会剪映","id":""}],"text":"","id":"JqoMdoKm6oSoamxWsNdcjHtlnOh"},{"type":"paragraph","children":[{"type":"external_link","attrs":{"url":""},"children":[{"type":"text","text":"","id":""}],"text":"","id":""}],"text":"","id":"PWYUdYQ6ioO262xW8S0cbDTAnxe"},{"type":"heading","attrs":{"level":1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